Launch and Grow Your Music Career with MIC

Learn how to start your music career, get advice for promoting your music + tips for building a fanbase for your music

Music Promotion for Independent Artists: PR and Advertising

When unsigned artists and bands look to their favorite artists and at record labels for guidance on how to promote music and grow a fan base, they see the standard industry equation of: Create Great Music + Ads + PR Campaigns + Tour = Success

However, that equation works because major artists have ...

Creating Consistent Content: Keeping Fans Engage With Your Music Career

In today's music industry, musical success isn't just about releasing a hot single or album and hoping it connects. Developing a sustainable career requires actively nurturing fan engagement and maintaining a steady connection with your audience. The best way to do that? Consistent, quality conte...

Promoting Your Music: Email vs Social Media Marketing

As an independent artist in the modern music industry, having a direct line of communication with your fans is absolutely paramount when promoting your music. With so much noise and competition vying for attention on social media platforms and streaming platforms, you need strategies for nurturing s...

The Importance of Your Artist and Band Name

In the music world, your name serves as the core identifier and the foundation of your entire brand. And once established, changing or rebranding your name can be an incredibly difficult and could potentially damage your career.

In short, your artist or band name plays a massively important role...