Learn how to BUILD a music career from SCRATCH
We provide the TOOLS, GUIDANCE and SUPPORT you need to SUCCEED
(For less than the cost of a music lesson)
AS FEATURED ON
HOW TO LAUNCH A MUSIC CAREER
Launching a full-time music career is a difficult and complex process that involves a ton of work. That said, in today’s music industry with all the tools and services available to musicians, it’s more possible than ever to achieve success.
…That is if you actually know the steps and strategies for creating a music career.
THERE ARE NO SHORTCUTS TO BUILDING A SUCCESSFUL MUSIC CAREER
We all grew up believing becoming a professional musician takes luck and knowing the right people (AKA getting discovered).
So when musicians decide to pursue a music career, most of them will approach the process with what we call ‘The Getting Discovered Mindset’. Meaning, they focus 100% of their efforts creating great music, so they can attract industry professionals and get signed by a record label.
This mindset leads them to CONTINUALLY look for opportunities that will PROPEL them from OBSCURITY to STARDOM and they pay zero attention to the business side of their career.
(Their manager or label will take care of that annoying business stuff)
Well, this is every aspiring artist’s dream, because in this scenario, they get to spend all their time doing what they love - creating music, playing live shows and interacting with fans.
Unfortunately, this isn’t how today's music industry works.
Yet, it’s this belief that leads many artists and bands to invest their hard-earned money into things like expensive recordings, advertising, PR campaigns and getting on playlists, all so they can get noticed by someone in the industry. The problem with this plan is it’s very high-risk and it’s high-risk because spending large amounts of money on your music career BEFORE your career is generating enough money to earn that money back can lead to financial hardship and in some cases, even end some careers.
THE DIY MUSICIAN MOVEMENT
On the flipside, you have the DIY musician movement, which is the better route for pursuing a music career.
Why?
Because it puts the control of building a career in the musician’s hands and allows them to take 100% responsibility for their success.
However, this doesn’t mean the DIY route is all sunshine and roses, it’s actually the direct opposite. Being a DIY musician, requires a lot of learning, time and hard work, but fortunately there are tons of tools and resources to help them throughout the process.
Yet, although DIY musicians have access to all the tools they need to create and manage a successful career via the Internet, many of them don’t understand the overall process for creating one, which makes all the tools at their disposal less effective and their career progression more difficult than it needs to be.
To use an analogy, it’s like handing someone a hammer, nails, a saw and some wood and telling them to go build a house – some people might be able to do it, but most will fail and many will waste a lot of time and money trying.
Music Promotion for Independent Artists:
Do you feel like no one cares when you promote your music or shows?
If you answered 'YES', you're not alone.
Every artist believes if they create GREAT MUSIC people will LISTEN, but unfortunately that isn't true. Sure, you might get someone to stream your song once or twice, but the TRUTH is it takes more than a LISTEN to transform someone into a LISTENER.
So before you waste money on playlists placements, social media ads or hire a publicist, you need to understand WHY MUSIC PROMOTION DOESN'T WORK FOR MOST MUSICIANS.
HOW TO GET YOUR MUSIC HEARD
Getting your music heard is EASY.
Getting people to financially support your music career is HARD.
If you want people to hear your music, you can literally search 'How to get my music heard' and you'll find plenty of websites to promote your music, as well as promotional services that will guarantee to get your music heard. Some will promise playlist placements, others will send your music to record labels and industry professionals and there are ones that will grow your social media followers or get you played on the radio.
Sound to good to be true?
The truth is, some music promotion services can deliver followers and streams.
But it's a high risk investment.
If the promotion service or any of its playlist curators are caught using artificial streams, you can wind up having all your music pulled from Spotify and your music distribution account closed.
That said, even if those follows and streams are from real people (not bots), it typically won't have a positive impact on your career.
WHY?
...because
MUSICIANS NEED SUPPORTERS NOT FOLLOWERS IF THEY WANT TO BUILD A MUSIC FANBASE
Have you ever wondered why music promotion services only guarantee followers and streams?
...and not fans and sales?
Because they know it takes more than simply 'Getting Heard' to create fans.
And even more work to transform those fans into financial supporters.
So if music promotion services won't make you successful,
WHAT'S THE SOLUTION?
...WE ARE. MUSICIAN INDIE COALITION
The majority of today's musicians with full-time music careers are self-employed. (Even ones that are signed to a label.)
And being self-employed means being a business owner.
So, if want to learn how to effectively promote your music online, you can take a music marketing course or watch YouTube videos on creative ways to promote music. But as a self-employed independent artist you need to understand music promotion is only one small step of the career-building process and for promotion to be truly effective, you need to complete all the steps leading up to it.
With that in mind, before you begin experimenting with the Top 10 Marketing Ideas for Musicians or invest in an expensive email marketing campaign, we recommend creating a realistic plan for becoming a successful artist and building an online system for capturing your success.
Not sure how?
Well, if you want step-by-step instructions and expert guidance for building your music career, we highly recommend enrolling in our:
MUSICIAN SUCCESS BLUEPRINT
The most comprehensive + affordable program for developing, launching and scaling your music career.
START GROWING YOUR MUSIC CAREER FOR ONLY $1THE MUSICIAN SUCCESS BLUEPRINT IS MORE THAN A ROADMAP FOR BUILDING YOUR MUSIC CAREER, IT'S A GPS
Upon joining, you'll be given a clear step-by-step path for developing your music career that you'll follow until you reach all your goals (without ever wondering what to work on next).
That said, life happens and many artists stray from the career path we've laid out (either for personal, artistic or professional reasons). That's ok! Our system tracks your progress, so you can easily see where you left off, the tasks you've completed and the items you still need to work on allowing you to easily get back on course (like a GPS recalculating your directions).
WE TAKE ACCOUNTABILITY SERIOUSLY
When you work for yourself, it's easy to procrastinate and to lose focus (after all, it's not like your boss is gonna fire you). That's why we provide tips for holding yourself accountable, have you set clear goals + deadlines and keep you engaged and supported with our community of artists.
WE GO BEYOND CAREER TRAINING
As you pursue your music career, it's natural to experience mental highs and lows. That's why we've included advice for addressing the psychological and emotional challenges that go along with pursuing a music career, so that you stay in a positive mindset.
...and you don't have the classic rockstar meltdown.
A TRUE TRANSFORMATION
The person you are in the future (the successful artist) won't be the same person you are today. We give you all the tools and support you need to evolve as an artist and entrepreneur allowing you to not only achieve success, but to sustain it.
HERE'S HOW YOU'LL TRANSFORM YOUR MUSIC CAREER USING OUR MUSICIAN SUCCESS BLUEPRINT
COURSE 1 Getting Started: Planning Your Music Career
Whether you're looking to become a singer songwriter, rapper or another type of recording artist, you'll first need to learn how to build a music career from scratch. That's what Course 1 is all about.
We'll show you how to create a plan for developing your dream music career, as well as the process for discovering your unique recipe for success. Plus, we'll teach you the business basics and our methods for working efficiently - designed to save you time and money.
COURSE 2 Creating Your Customer Funnel
Once you're organized and have a plan for developing your music career, you're ready to start putting that plan into action!
Course 2 provides the steps for creating your customer funnel, which is the virtual space (consisting of your website and social channels) where you'll market and promote your music and events. You'll also learn how to build a music fan base of true fans using our Signature Sales Story system that includes our marketing strategies for musicians.
MIC SUPPORT NETWORK
DIY means 'Do It Yourself' NOT 'Do It Alone', so as you work on building your career you'll gain access to the MIC Support Network.
The MIC Support Network is our private artist community and workspace where you can get expert guidance and feedback, promote your music + shows, collaborate on projects + events, attend live trainings + workshops and get the support you need! Or simply connect with our other members from all over the world.
Also from time-to-time we also arrange private group events - like game night, open mics + more!
PROGRAM BONUSES
Once you're setup for success, you'll continue your career journey with our 3 bonus programs.
COURSE 3 Finance & Legal
This course addresses the financial and legal elements of being a professional artist, two things which can literally make or break your career. If you're serious about launching a music career and building it into a sustainable business for yourself, these are two areas you can't neglect. (Just ask any artist that has ever signed a bad contract or filed for bankruptcy.)
COURSE 4 Growing Your Audience & Team Building
Do you want to know how to build a fanbase for your music without spending tons of money?
Are you curious about how to build a music team?
Course 4 explains how to form meaningful relationships and make connections (both in person and online) with people that will support your career from your internal team to other artists to strategic partners to music industry professionals. We also provide you with FREE techniques for growing your audience and promoting your music.
COURSE 5 Developing Revenue Streams and Growing Your Income
Sadly, today's musicians can no longer live on just music sales, so if you want to build a sustainable music career, you must have multiple forms of income. Course 5 introduces you to the 6 main music revenue streams available to musicians and focuses on the process for developing each one, so you can financially support yourself and your music career. So if you're interested in crowdfunding your next album, wanna learn how to book a tour or how to get your music placed in TV + films, we cover it all!
EXPERT GUIDANCE
Most musicians that pursue a music career don't have access to discuss their career directly with industry experts, but that isn't true for our artists. We'll be there every step of the way to show you how to overcome the obstacles that stand between you and success. We'll answer your questions, provide you with tips, discuss career-building strategies, give feedback on your music and share our recommendations as you progress through each stage of your music career.
ARTIST CMS (CAREER MANAGEMENT SYSTEM)
If you want to get into music and form connections with industry professionals, then you need to manage your music career like a professional! Our proprietary Artist CMS allows you to organize your career plan, track your finances and audience growth and so much more! All in one place!
WHAT MEMBERS ARE SAYING...
Swang
RSP Experiment
"MIC is truly doing some revolutionary things in this new indie industry. Caring, attentive and (best of all) honest, their passion and commitment to seeing indie artists through to their highest potential and personal bests is inspiring."
"Since working with MIC, I have gained more confidence and momentum to fully embrace my music career as an independent artist. All of the tools that were missing as far as the business side of music goes, I found by working with MIC."
- Mary Esther Carter -
"MIC keeps us focused. We’re more organized in areas we didn’t know anything about and their program makes it easier to be an artist."
- Myrna & The Bulldog -
"If you are like me and need the guidance to help create the music career you want, I couldn’t recommend MIC more."
- Mildred Moody -
"This course is not a get-rich-quick scheme. It won’t tell you how to blow up or go viral in the next week. What it will do is completely change how you think about your music, your career, and your life. Greg and TJ have laid it all out for you, step by step, in a systematic way. The content is incredible!"
- Weaux -
"Is it a lot of work? Absolutely… but taking this course has not only made me a strategic artist capable of getting things done, but it has also made me believe in myself a whole lot more! Taking this course is betting on you with a guarantee to achieve something out of it."
- Zachary Chambers -
"Musician Indie Coalition have a real passion for helping indie artists like me find our way in an industry that can be overwhelming to say the least. They go above and beyond for their clients."
- Jason Gill -
"You guys have helped not just me, but so many other people. Your system works so well! Thank you!"
- Antar Goodwin -
"I am so grateful for this program, not only do I feel more in control of my career, I am able to make actionable decisions that make sense for me as an artist finally."
- Geshie Wilmot -
"In the course of my first year with M.I.C., I have applied structure to my vision, learned how to set and accomplish tangible goals, created new sources of income, and seen my music career grow."
- Sallie Mood -